Who, Me?

Hi, I’m Eric. I architect digital ecosystems that turn cultural relevance into massive commercial scale.

As a commercial marketing executive, I specialize in building full-funnel, omnichannel go-to-market strategies that drive measurable revenue. Over my career, I have orchestrated digital transformations and scaled growth engines for defining global iconsincluding Meta, Nike, Airbnb, Snapchat, Gap Inc., and Stitch Fix.

Whether I am leading the global deployment for a $500B corporate rebrand or building community-focused business engines from the ground up, my playbook remains the same: I believe that visionary creativity and ruthless operational rigor aren't mutually exclusive; they fuel each other. My work has been recognized for business and marketing excellence by Cannes Lions, Ad Club of NY, Webbys, Clios, and Shortys.