I'm Eric. For two decades, companies have hired me to build the thing that doesn't exist yet, then handed me the next one.
Facebook, Snapchat, Nike, Airbnb, Gap, Stitch Fix, Meta: seven brands, seven marketing orgs built from the ground up, and one $80M rebrand. I've coached CEOs through their biggest moments and their messiest ones, and I once partnered with a company to break LinkedIn and the advertising and marketing press industrial complex by staging my own six hour resignation as its CMO, just to see if anyone would believe it. (They did.) Cannes Lions, the Webbys, the Effies, the Clios, and the Shortys called the rest of it good work.
Where I add value
The short version. The resume has the rest.